Full-service digital agency Yucca is celebrating a raft of new business wins across the travel and leisure, clothing and publishing industries.
In just the last few months Yucca has won work from clients including luxury “glamping” holidays provider Canopy & Stars (part of Sawdays), the outdoor clothing and equipment company Ellis Brigham, renowned publishers BBC Magazines and the ethical active clothing manufacturer howies.
Yucca – which counts Clarks shoes, Hoburne Holidays and Silverstone Circuits among its existing clients – offers web design and development as well as all disciplines of digital marketing. Over the past year the agency has strengthened its offering with new appointments in its search engine optimisation, pay per click, affiliate marketing and social media marketing teams at the company’s central Bristol headquarters.
Yucca specialises in giving clients real value by providing integrated, results-focused solutions. This means websites are built with SEO, social media and PPC in mind and insight from each and every part of the digital marketing mix is used to ensure every campaign is seamless and effective.
Richie Jones, who founded the company in Bristol in 2000, said: “We’re delighted to be working with these new clients and are looking forward to helping them drive sales for a long time to come.
“Many of our clients are attracted to Yucca because of our truly integrated offering. When we build a website for example, we always have ways in which the site may be promoted through online marketing front of mind.
“As for digital marketing itself, as it’s evolved the disciplines within it have become inextricably linked. Yet many brands and companies still conduct – and pay for – their PPC, SEO, social media marketing and affiliate activity separately. By combining these disciplines – and using insight from other areas of the business to inform decisions – we can create intelligent campaigns for our clients that really work.”
Yucca is also genuinely results-focused. For both PPC and affiliate marketing, Yucca offers a paid-on-performance model, where clients only pay when a conversion (like a sale or a lead) is made. In addition, Yucca also helps its clients’ in-house teams through offerings such as SEO training sessions and social media consultancy.
Notes to Editors:
Founded in 2000, Yucca is an award-winning, full-service digital agency based in Bristol. Yucca‘s 30-strong team specialises in web build and design, paid search, affiliate marketing, SEO, social media marketing and e-CRM. Our focus is on ensuring our clients have the best websites to engage and deliver and on driving the right people to those websites. Yucca’s clients include Silverstone Circuits, Clarks Shoes, BBC Magazines and howies clothing.
Tel: 0117 927 6500