Manchester, United Kingdom (29th May, 2012) – Online fashion retailer boohoo is honoured to have been shortlisted in the Best Online Retailer category of the Lorraine High Street Fashion Awards 2012.

The category was introduced last year to allow viewers who love nothing better than browsing an endless selection of fabulous clothes, shoes, accessories and bags in the comfort of their own home to vote for their favourite online retailer.

As a leader in affordable and trend-led fashion, boohoo is experiencing a period of tremendous growth and is delighted to be shortlisted for the second year running. Housing over 8,000 fashion-forward styles, with more products added to the site daily, boohoo’s unique supply chain means that the latest clothing, accessories and shoes go from a designer’s drawing board to their customers’ wardrobes in a matter of weeks. This has helped make boohoo one of the fastest-growing online clothing businesses in the UK and Europe.

The site is constantly refreshed to provide customers with inspiration around the clock. From the latest celebrity ‘get-the-looks’ to catwalk inspiration and how-to-wear tutorials, boohoo provides all the latest trends and shows their customers how to wear them. With a new collection on-site every week, boohoo takes the hottest catwalk trends and translates them into fresh, wearable and affordable fashion.

“The British High Street is second to none and we have enjoyed being part of Lorraine’s month-long celebration,” said boohoo PR Manager Katie Curran. “We strive to give our customers the best possible products at the most affordable prices, so we are delighted to be nominated in the Best Online Retailer Category.”

Voting is now open. To vote for boohoo in the category of Best Online Retailer click here:

Voting ends this Wednesday 30th May at 6pm, with the results screened live on Lorraine on Thursday 31st May.

For further information, samples and hi-res images, contact Catherine Reynolds at Assembly PR: +44 (0)203 384 8670

About boohoo:
As one of the UK’s leading online fashion retailers, boohoo offers the widest selection of trend-led clothing at the most affordable prices. boohoo has become a top choice for fashion-forward females, whether they want the latest styles in clothing or accessories, and can now ship worldwide to such countries as the USA and Australia. As boohoo invests in thorough research, the company has built a great knowledge of its customer base, and continually provides the latest catwalk looks at unbeatable prices.

Catherine Reynolds
49-51 Dale Street,
Manchester, UK
Zip: M1 2HF
Tel: +44 (0)203 384 8670