Buckinghamshire, United Kingdom (09 March 2011) The dedicated 3663 Catering Equipment website, home to thousands of quality products from crockery and clothing to storage and furniture, has been re-designed as part of 3663’s commitment to improve how it can work better with its customers.

3663 Catering Equipment online has refreshed its look, improved its online consumer shopping experience, and is working with leading UK  based manufacturers to engage with customers, keeping them up-to-date with the latest news, products and promotions.

Paul Knight, Managing Director of 3663 Catering Equipment said: “We’re really excited about the re-launch of the website which is now even easier to use than it was before – with more added-value functions. These include developing our search engine optimisation, to ensure we’re reaching more potential customers looking to purchase online; and improving the usability of the site, making it simple to find what you need.

“We’re also giving advice and information back to our customers and visitors by working with well known UK based manufacturers such as Churchill China to bring choice and style to tabletops everywhere. What’s more, we’ve made it easier for customers to ‘checkout’ – by reducing the number of steps required to make a purchase. Essentially, our 3663 Catering Equipment online experience is as close to popular e-commerce sites, such as Amazon, as it can be. Our customers are key to our business, so ensuring they have a good online experience with us is paramount.

“We’re still offering our customers what they’ve told us they want including being part of our loyalty scheme Safari – where they can redeem points for a wide range of gifts including: vouchers, business equipment, team experience days and much more.”

Paul concludes: “Our choice of quality products and reliable service hasn’t changed one bit – we’re still able to guarantee next day delivery on orders made before 4pm Monday – Friday. But now, the site is so much easier to use. You can even shop by brand and find thousands of everyday essentials quickly and easily.”

The first division of 3663 to launch a dedicated trading website for customers, 3663 Catering Equipment online has attracted over 100,000 users since it launched back in March.

For a one-stop shop for all your catering equipment needs, visit: www.3663cateringequipment.co.uk


About 3663 Catering Equipment:

3663 Catering Equipment is part of 3663, one of the UK’s leading foodservice wholesale distributor.

We sell catering equipment throughout the UK and offer advice on all your commercial catering equipment needs with locally based sales teams. Our sales teams receive regular training on products as well as changes in the marketplace that may affect you, our customers. This means you can be assured of a professional service every time you talk to us.

About 3663:

3663 is one of the UK’s leading foodservice wholesale distributor. We offer a range of services to the whole industry and deliver quality grocery, frozen, fresh, chilled and non-food items to approximately 60,000 customers.

As brand champions, 3663 offers an extensive range of leading brands, as well as a selection of high quality own brand products.
For all journalist enquiries on 3663, please contact:
Donna-Michelle White, William Murray Communications
Tel: 020 8256 1360 or Email: donna@williammurray.co.uk