England 19/03/2013 – UK firms who regularly review their web applications are making cost savings that other companies are missing out on
Today most firms use the web to carry out a huge range of tasks. However, very few pay much attention to their web application development. London firms have a reputation for being forward thinking, but even many of them do not really consider the web applications they use on a daily basis as particularly important. Many take the view that if their website and intranet works there is no need to change anything. However, slowly this attitude is changing and the firms that regularly review every aspect of their business, including their web applications, are the ones with the higher profit margins.
Over the past few years, consumers have become more sophisticated. They expect a different on-line experience than they once did. Firms who review the way their sites work to make it easier for customers to find what they are looking for quickly and buy it easily are the ones who are benefiting from this change in customer behaviour.
However, reviewing a website and developing new applications or honing existing ones is time consuming and is beyond the skill set of most companies. Fortunately, there are companies out there that have the necessary skills who will install off the shelf web applications or develop customised web applications that any type of business can benefit from using.
Web application development the easy way
Over the years, d2i has helped hundreds of firms to improve and develop their web applications. They have coded applications that speed up processes carried out over the web and the intranet. In the past, much of their work has been done to improve data entry and administration. Today, many of the firms they work for primarily want to improve the purchasing experience for their customers. Therefore, a lot of the work they do today involves creating e-stores, mobile web applications, banner advertising and general website design. They also offer services to help firms to get their websites to rank higher in the search engines, such as content management applications and social media apps.
D2 Interactive Ltd
70 St Mary Axe,
Zip: EC3A 8BE
Tel: +44(0)20 3102 4100